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A project, where I wanted to update the current "New Balance" Logo and applications to a modern format.
A project, where I wanted to update the current "New Balance" Logo and applications to a modern format.
New Balance Redesign
A project, where I wanted to update the current "New Balance" Logo and applications to a modern format.
Poster exploration, experimenting on different designs and posters that could possibly lead the brand, either to a callback design, or to a new more bold style.
Presenting a new shoebox design for new balance. Reimagining how the box would look.
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